About us
Everything you need,
absolutely free
Track every ingredient, uncover new ways to innovate, choose the right suppliers.
All those insights and much more are included and totally free of charge.
Discover New Flavours
Write one or two paragraphs describing your products or services. To be successful your content needs to be useful to your readers.
Start with the consumer – understand their needs and deliver quality products that satisfy them.
We create the perfect
customised solution for your culinary needs
Meet our dedicated team
Dedicated professionals driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of our products, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the food industry, Mich has helped the company to get where it is today. Mich is among the best minds.
Aline Turner
Chief Technical Officer
Aline is a passionate food enthusiast who loves her work. She mentors aspiring chefs and supports a community of culinary professionals.
Iris Joe
Chief Operations Officer
Iris, with her international experience, helps us easily understand market trends and improve our offerings. She is determined to drive success and delivers her professional acumen to bring the company to the next level.